The Ghanaian music for many centuries has been dominated by the indigenous Highlife genre until the 21st century when the new crop of musicians adopted new genres giving the industry a long transition.
Genres like Hiplife, Crank Music, Azonto, DanceHall and now AfroBrat are currently reigning in the industry.
This transition has seen Ghanaian Highlife music losing prominence in the current generation on traditional and social media compared to the early 90s.
Over the last decade, there has been a heated debate on the true state of the indigenous music genre
While some say the genre is dead, others, including Legendary Highlife musician Frank Mensah Pozo insists the genre lives on despite its challenges.
According to him, Highlife can never die but the only problem retarding the growth of the music genre is lack of investment
“Highlife will never die. Let me make it clear that it is the investment we put in which is not enough”, he lamented
He further revealed that, “as I speak, I have recorded a new song, My Prayer, which we are still working to promote. Musicians like Kwdwo Antwi are still there
But the painful aspect of it is that, some radio presenters have refused to recognize Highlife”
He blamed some radio presenters saying they claim Highlife is an old thing, yet they go to bring foreign content and promote it instead of promoting our own
According to him, Nigerians came to study music from Ghana “they have now become masters while we are the learners because we promote their music more than our own
Source: mynewsgh
